When a firm like dunkin’ donuts conducts marketing research, what should its first step be? search for secondary data develop a research budget conduct qualitative research design a short survey identify research objectives?

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When a firm like dunkin’ donuts conducts marketing research, what should its first step be? search for secondary data develop a research budget conduct qualitative research design a short survey identify research objectives?

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When a firm like Dunkin ‘Donuts conducts market research, they should first identify what type of data is required. A meeting should then be held to see if the data is of any use to the company. A number of budget meetings, surveys, announcements, etc. will be held. After collecting the data the company should run its marketing campaigns.