CheapCheap is a concept that allows to qualify what presents a price reduced or lower than usual. For instance: “These pants are very cheap, you should take the opportunity to buy them”, “This restaurant is not so cheap”, “We are paying a very cheap rent for this house since its owner is a friend of my father”.

What is understood by cheap varies according to the time and place. Suppose a country goes through a process of inflation, where prices usually go up more than 5% per month. In January, a phone that is sold to 500 pesos it can be expensive. However, six months later, that same phone may be offered for 800 pesos. This makes a price of 500 pesos for the product in question now it turns out cheap.

Cheap is also linked to adquisitive level. In a nation whose inhabitants have an average monthly salary of 1000 dollars, that a bottle of wine is marketed to 2 dollars can be cheap. That same product, at the same price, will be very expensive in a region with an average salary of $ 30 a month.

To determine if something is cheap, it must be compared with other items in your class: it cannot be said that all products that are sold to 10 pesos they are cheap, to name one case. A candy to 10 pesos It can be very expensive, whereas a kilogram of beef at the same price is very cheap.

Therefore, one of the first criteria that we can use to determine if an item is cheap or expensive is to compare it with others of the same type, taking into account various brands. Very often we find a product whose price does not reflect at all the quality of its materials or the labor required for its manufacture, but rather presents an excess that seems to have no explanation, and the cause is usually the use of intellectual properties that require the payment of fees, as is the case with the merchandising from famous movies.

CheapSimilarly, it is almost impossible to determine if a work of art is the right price, since behind it lies a series of questions such as the fame of its creator, the market in which it is marketed, its age and its rarity. For this reason, the same music disc may seem cheap to an admirer of the author but expensive to a detractor who would not pay a penny for it.

The services they are easier to evaluate, thanks to the experiences and opinions of the clients. However, personal assessments also come into play here that cloud the judgment and can lead to unobjective verdicts. In short, it is not valid to argue that an Internet service is expensive simply because we do not have enough money to contract it or that it is cheap because our old provider charged us more.

At language colloquial, it is said that something is cheap when it has low quality or little value: “I don’t want to hear your cheap excuses anymore: get to work and stop wasting time”, “The cheap rock of this type of bands is very boring to me”, “The young man tried to convince the policeman with a cheap argument but was unsuccessful”.

The arguments Cheap, as can be seen in the previous examples, are those that have no basis and that can be disassembled without much effort to make it clear that it is false or manipulated data. Faced with the accusation of not fulfilling their obligations in a responsible manner, a person who excuses himself in this way cannot justify his attitude, in the same way that after a road violation we cannot save ourselves from a fine with an unfounded history.