Best sellerThe English expression best seller is recognized by the dictionary of the Royal Spanish Academy (RAE) What a literary or musical work that is very commercially successful. In other words, a book or a music album becomes a best seller when it reaches a high level of sales.

Although the RAE accept the notion, the Urgent Spanish Foundation (I founded) suggests using the term bestseller. Therefore, to allude to a novel or to an album with a high number of copies sold, one can speak of both a best seller and a bestseller.

One cannot fail to mention that some dictionaries include the word best-seller. Its meaning, of course, is the same and is linked to the sold copies of a book or a musical album.

It is important to note that there is no specific figure that a construction site must exceed to be considered a best seller. The notion is broad and abstract and is often used as a marketing strategy for promotional purposes.

The thousands or millions of units sold constitute the main endorsement of a best seller. This popularity, however, is not related to the quality or with the recognition of critics. A novel can be a best seller since it sold millions of copies because its author is famous or because of a successful promotional strategy, but the work can be considered as poor quality by specialists.

Of course, neither extreme is valid for judging the quality of the best sellers: it would not be accurate to say that all the works that sell millions of copies are mere commercial products created with the specific objective of raising money, but neither that all of them are masterpieces for the simple fact of having had so much success in the market.

Best sellerThere is always a certain degree of randomness in the sales of a product, something that exceeds the calculations and predictions of market analysts. Many times, an article that is created to calm the anxiety of the public until the launch of the one they are really waiting for becomes a resounding success and the company is forced to change its plans, while it can also happen that the product in The one who places all their expectations reaches a disappointing number of sales.

In the same way, artists cannot know with certainty the performance that their works will have in the market, and that is why it is somewhat childish to think that all the best sellers were created with the purpose of empty the pockets of millions of people. Regardless of the quality of a book, movie, or music album, there may be a deep desire to craft it, a true commitment to art, and none of these elements ensure commercial success infallibly.

In other words, it is not enough to hear the term best seller to know the quality of a work: in the same way that with one that has not sold a single copy, each person should approach it and make their own judgment, which can be opposite to that of another without this being a problem. Perhaps the only negative aspect of the best sellers is the fact that much of the public consider them the best option, and ignore all those creations that have not sold as much.

“The Da Vinci Code” of Dan Brown, “Harry Potter and the Deathly Hallows” of JK Rowling Y “50 shades of gray” of EL James are some of the main best sellers published in the century XXI.